A working e-shop in Greece in 2026 typically costs €3,000 to €6,000 on a standard platform with a light custom design, and €6,000 to €15,000+ for a larger catalogue, custom features, or a headless build. On top of the build, budget €40 to €300 per month for platform fees, hosting, apps, and payment processing.
The platform decides most of the price
- WooCommerce (WordPress): no licence fee, huge flexibility, but you own the maintenance, security, and hosting. Good for content-heavy shops.
- Shopify: monthly fee, fastest to launch, reliable checkout, weaker for complex content. Good for straightforward product catalogues.
- Custom / headless: highest cost, justified only at real scale or with unusual requirements.
Most Greek small businesses are well served by WooCommerce or Shopify. Paying for headless before you need it is a common, expensive mistake.
What is often missing from a cheap quote
- Product data entry and photography
- Greek tax and invoicing setup (myDATA, receipts)
- Shipping rules and courier integration (ACS, ELTA, Speedex, BoxNow)
- Payment gateway setup (Viva, Stripe, bank POS)
- Analytics, abandoned-cart recovery, and consent
How long it takes
A standard e-shop takes 4 to 8 weeks from kickoff to launch when content is ready. The catalogue is usually the bottleneck, not the code.
The real question
An e-shop is not finished at launch — it is a channel you operate. Before you choose the cheapest build, ask who helps you improve conversion and ad performance afterwards.
See how e-shop projects are scoped.